Tag: claim pinterest

How to Claim Your Instagram on Pinterest
Linking your Instagram account to Pinterest allows you to connect your content across platforms. It helps to increase visibility and streamline your social media presence.

Steps to Claim Instagram on Pinterest:

By claiming your Instagram, Pinterest can automatically attribute your content to your profile, giving you better analytics and brand recognition. Here’s how you can do it:
1. Log in to Your Pinterest Business Account
  - Go to Pinterest.com and log in to your Business account.
  - If you don’t have a Business account, you can convert your personal account in the settings.
2. Go to Settings
  - Click on the downward arrow (top-right corner), then select Settings.
  - In the left sidebar, choose Claim.
3. Choose Instagram
  - Under the Claim your accounts section, you’ll see options for claiming websites, Instagram, Etsy, YouTube, etc.
  - Click the Claim button next to Instagram.
4. Log in to your Instagram Account
  - A pop-up window will appear asking you to log in to your Instagram account.
  - Enter your Instagram credentials and grant permission to link the account.
5. Confirm Authorization
  - Once logged in, Pinterest will request access to your Instagram.
  - Accept and authorize the connection to complete the process.
6. Verification and Completion
  - After authorization, Pinterest will confirm that your Instagram account has been claimed.
  - You’ll now see Instagram listed as a claimed account under your Pinterest settings.
You can follow the screenshot below to learn clearly how to connect Instagram to Pinterest.

After logging in to Pinterest, go to Settings profile, and => Claimed external accounts => Claim

Log in with your Instagram account

Click on Allow

You can select the times you want => Done

Now you have connected your Instagram to Pinterest. You can select any Pinterest board to auto-post and enable or disable it.

Claiming your Instagram account on Pinterest is a quick and effective way to unify your brand across platforms. It ensures your Instagram content is properly attributed on Pinterest and can help boost your reach and engagement. Now that you’ve linked the two, take advantage of cross-platform promotion to maximize your content’s impact!

In today’s interconnected digital ecosystem, a brand’s strength is often measured by its ability to create a seamless presence. It must be visible across multiple platforms. A strong brand can connect seamlessly across different platforms. It is essential to be synergistic. While Instagram and Pinterest are both visual powerhouses, they serve distinct purposes and audiences.

Why We Claim Instagram on Pinterest

Simply cross-posting content is not enough to harness their combined potential. Taking the strategic action of “claiming” your Instagram account on Pinterest is crucial. This formally links these two channels. It unlocks a suite of features designed to amplify your reach, streamline your workflow, and deepen your analytical insights. It’s about working smarter, not harder, to build a cohesive brand identity.

Claiming your Instagram account in Pinterest’s business settings creates an official connection between the two platforms. This simple verification process provides several significant benefits:

1. Enhanced Analytics and Attribution
- What it does: When your accounts are linked, Pinterest can accurately track how your Instagram content performs on its platform. It attributes traffic, saves, and engagement directly to your Instagram source.
- Why it matters: This provides you with much richer analytics. You can see which of your Instagram posts are resonating most with the Pinterest audience. This allows you to make data-driven decisions about what type of content to pin in the future. Without claiming, this traffic is reported as “Unknown” in your analytics, leaving you in the dark.
2. Automatic Profile Attribution & Increased Followers
- What it does: Your Instagram content is saved to Pinterest by you or others. Your Instagram username automatically appears on the Pin. This turns the Pin into a direct gateway to your Instagram profile.
- Why it matters: This is a powerful form of cross-promotion. It exposes your brand to a new, highly engaged audience on Pinterest. It drives qualified traffic directly to your Instagram followers. These are users who already like your visual style. It’s an effortless way to grow your community on both platforms.
3. Streamlined Content Sharing
- What it does: Claiming your account makes it incredibly easy to turn your Instagram posts into Pins. You can quickly import photos and videos from your connected Instagram account directly within the Pinterest pin-creation tool.
- Why it matters: This saves significant time and effort. Don’t manually download from Instagram and re-upload to Pinterest. You can repurpose your top-performing Instagram content for Pinterest with just a few clicks. This ensures a consistent and active posting schedule.
4. Strengthened Brand Authority and Trust
- What it does: The process of claiming verifies that you are the legitimate owner of both accounts. A checkmark badge appears on your Pinterest profile, confirming the connection to your official Instagram.
- Why it matters: This adds a layer of professionalism and credibility. It assures users they are engaging with an authentic brand, not a fan account or imposter. This builds trust and encourages them to follow and engage with you across both platforms.
5. Improved SEO and Discoverability
- What it does: The link between the two platforms creates a valuable backlink structure. Pinterest is a highly visual search engine. This connection helps search engines like Google understand the relationship between your profiles. It strengthens your overall online presence.
- Why it matters: A stronger, more interconnected online presence can improve your visibility in search engine results. It drives organic traffic to both your Pinterest and Instagram profiles.
Conclusion

In conclusion, claiming your Instagram account on Pinterest is more than a minor technical step. It is a fundamental strategy for any brand or creator serious about their visual marketing. It transforms two separate siloes of content into a unified, powerful engine for growth. This connection enables detailed analytics. It automates profile attribution and streamlines content creation.

Additionally, it bolsters brand trust. As a result, your efforts on one platform actively fuel your success on the other. In a competitive digital landscape, not leveraging this simple, free integration means losing valuable audience engagement. It also means missing out on insights and growth opportunities. It is an essential move for building an efficient, data-driven, and cohesive social media strategy.
May 17, 2025
🌐 How to Claim Your Website on Pinterest Using a TXT Record
📘 Claiming your website on Pinterest is a great way to access valuable analytics. It boosts your brand’s visibility. It also ensures your Pinterest profile is linked to any content pinned from your site. One of the most secure ways to claim your website is by adding a DNS TXT record to your domain. This method is reliable. It’s best if you don’t want to edit code.

Steps: Claim Your Website on TXT Record

This method might sound technical, but it’s actually pretty straightforward with the right steps. Let’s get started!

1. Log In to Pinterest Business Account
- Go to Pinterest and log in.
- Click your profile picture (top right), then go to Settings > Claimed Accounts.
- Under Claim Website, enter your site’s domain (e.g., yourwebsite.com) and click Claim.
2. Choose the “Add TXT Record”
- Pinterest will present several verification methods—choose “Add TXT record”.
- You’ll receive a TXT record that looks something like this: pinterest-site-verification=abc123xyz456...
3. Access Your Domain’s DNS Settings

This depends on where your domain is registered. Common domain hosts include:
- GoDaddy
- Namecheap
- Google Domains
- Cloudflare
- Bluehost
To add the TXT record:
1. Log in to your domain registrar’s dashboard.
2. Locate the DNS Management or DNS Settings section.
3. Find an option to add a new record.
4. Choose TXT as the record type.
5. For the Host/Name, enter. @ (or leave blank, depending on your registrar).
6. For the Value, paste the Pinterest TXT record (e.g., pinterest-site-verification=abc123...).
7. Save or update the record.
🕒 DNS updates can take anywhere from a few minutes to 24 hours, depending on your provider.

4. Return to Pinterest and Confirm
- Once you’ve added the TXT record, go back to Pinterest to submit. By clicking => continue and going to the next step => Verify
- Pinterest will begin verifying your domain. You’ll receive a confirmation email or see a notification once the process is complete.
Click the Verify to Submit, done. You will get the Verification in progress from Pinterest. You have done it, just waiting for approval, don’t forget to check your email.

That’s it—you’ve now claimed your website on Pinterest using a TXT record! This method is perfect if you want a code-free solution that doesn’t require editing your website’s files. Once verified, you’ll unlock access to Pinterest Analytics and ensure your content is always connected to your business profile.

💡 Need an Alternative?

If you don’t have access to your DNS settings, you can use a faster method. Pinterest offers verification via an HTML meta tag. Alternatively, you can upload an HTML file to your website’s root directory.

Need help navigating your specific DNS provider’s dashboard? Just drop a comment to me which one you use, and I’ll walk you through it with a new post!
April 20, 2025
📌 How to Claim Your Website on Pinterest Using an HTML Tag
🌟 Claiming your website on Pinterest is a smart move. It helps establish your brand. It also gives you access to analytics for your site’s pins. Moreover, it ensures your profile picture appears next to any content pinned from your site. One of the easiest ways to do this is by adding an HTML tag to your website’s <head> section.

Step: Claim Your Website with HTML Tag

Users actively seek inspiration, plan projects, and make purchasing decisions. Connecting your website to this platform is not just about sharing content. It’s about strategically placing your products, ideas, and brand directly into the path of an intent-driven audience. This integration unlocks a pathway to sustained traffic, enhanced brand authority, and measurable conversion.

1. Log In to Pinterest

This guide will walk you through the steps, whether you’re using plain HTML, WordPress, or a website builder.
- Go to Pinterest Business.
- Click on your profile picture in the top-right corner.
- Navigate to Settings > Claimed Accounts.
- Under Claim Website, enter your website URL and click Claim.
2. Choose “Add HTML Tag” Method
- Pinterest will offer a few options—select “Add HTML tag”.
- You’ll be given a meta tag that looks like this: <meta name="p:domain_verify" content="your_verification_code" />
3. Add the Tag to Your Website

Depending on how your site is built, do the following:

➤ If You Have Direct HTML Access:
- Open your website’s main HTML file (usually index.html or header.php for WordPress themes.
- Paste the meta tag inside the <head> section, just before the closing </head> tag.
- Save and upload the updated file to your server.
➤ If You’re Using WordPress:

Option 1: Use a plugin like Insert Headers and Footers or WPCode:
1. Install and activate the plugin.
2. Go to Settings > Insert Headers and Footers.
3. Paste the meta tag into the Scripts in Header section.
4. Click Save. For me, I used the WPCode.
I go to Code Snippets of WPCode in the Header section and paste the Pinterest HTML tag there and save.

Option 2: Manually edit your theme:
- Go to Appearance > Theme File Editor.
- Open the header.php file.
- Paste the meta tag just before the </head> tag.
- Click Update File.
⚠️ Make sure to use a child theme if editing files directly to avoid losing changes during theme updates.

4. Pinterest “Submit” or “Verify.”

Return to Pinterest and Click “Submit” or “Verify.”
- Once the tag is in place and your changes are saved/published, go back to Pinterest and click the Submit button.
- Pinterest will check for the tag and verify your site—this can take a few minutes up to 24 hours.
5. Confirmation
- You’ll receive an email or see a notification in your Pinterest account once the verification is successful.
🎉 Wrapping Up

And that’s it—you’ve successfully claimed your website on Pinterest using an HTML tag! This helps build trust, gives you access to better analytics, and ensures your content is always tied to your profile.

💡 Bonus Tip:

Not comfortable editing HTML? You can also claim your site by uploading an HTML file or using a DNS TXT record. But for most users, the HTML tag method is the simplest and quickest. If you cannot do that, please drop a comment or report any errors. Just let me know!

Benefits of Connecting a Website to Pinterest

In the dynamic landscape of digital marketing, social media integration is no longer optional—it’s essential for visibility and growth. Platforms like Facebook and Instagram often dominate the conversation. However, Pinterest offers a uniquely powerful set of advantages for website owners. These advantages are often underutilized. Unlike traditional social networks focused on socializing, Pinterest functions as a visual discovery engine.

Linking your website to Pinterest creates a powerful synergy that benefits your brand in multiple key ways:

1. Drives High-Quality, Sustained Traffic

Pinterest is renowned for generating traffic that is both long-lasting and high-intent.
- Longer Shelf-Life: A tweet or Facebook post has a lifespan of minutes or hours. A “Pin” can continue to be discovered, saved, and clicked on for months. Even years after it’s posted, it provides a continuous stream of referral traffic.
- Intent-Driven Users: People don’t browse Pinterest passively. They are actively searching for ideas. It could be for a recipe, a wedding dress, a DIY project, or a new sofa. This means the traffic coming to your site is already interested in your niche and more likely to engage.
2. Improves Search Engine Optimization (SEO)

Pinterest and Google have a mutually beneficial relationship. Activity on Pinterest can positively influence your website’s search ranking.
- Increased Referral Traffic: Google views referral traffic from a major platform like Pinterest as a positive engagement signal. This engagement can contribute to your site’s authority.
- Backlinks and Indexing: When your content is pinned, it creates a backlink to your site. While these are “nofollow” links (meaning they don’t directly pass SEO “link juice”), they still drive real traffic. This increased activity can lead to faster indexing of your pages by search engines.
- Keyword-Rich Descriptions: Pins allow for detailed descriptions filled with relevant keywords. This content is indexed by search engines. This makes your pins discoverable not just on Pinterest but also on Google. It effectively acts as a secondary search engine for your visual content.
3. Builds Brand Authority and Showcases

Pinterest is a visual portfolio for your brand.
- Visual Storytelling: You can create themed boards that tell a story about your brand. For example, a furniture company can have boards for “Modern Living Room Ideas,” “Small Space Solutions,” and “DIY Upcycling Projects.” This positions your brand as an expert and a source of inspiration.
- Product Discovery: With features like Pinterest Product Pins, you can tag products directly from your website onto images. When users click, they are taken straight to the product page on your site, drastically shortening the path to purchase.
4. Generates Leads and Direct Sales

Pinterest is a powerful direct-response platform with a highly commercial intent.
- High Purchase Intent: Studies consistently show that Pinners use the platform to plan purchases. Over 80% of weekly Pinners have made a purchase based on content they saw from a brand.
- Rich Pins: Utilizing Product Pins (which show real-time pricing, availability, and a direct link) enhances your content’s actionability. Article Pins showcase headlines and authors to drive readership. Recipe Pins also make your content more informative. This leads to higher conversion rates.
5. Provides valuable Audience Insights

Connecting your website via the Pinterest Tag (a piece of code similar to the Facebook Pixel) unlocks powerful analytics.
- Track Conversions: You can see what actions people take on your site after clicking your Pins (e.g., add to cart, sign up, purchase).
- Retargeting: You can create audiences based on how people have interacted with your website. Then, target them with specific Promoted Pins campaigns. This approach dramatically increases your return on ad spend.
- Understand Audience Preferences: Pinterest Analytics shows you which pins and boards are performing best. It reveals what your audience is interested in. It also displays what content drives the most traffic. This is invaluable data for informing your overall content strategy.
6. Enhances Content Distribution and Reach

Your website blog posts, tutorials, and infographics are perfect fodder for Pinterest.
- Repurpose Content: A single blog post can be turned into multiple Pins. This includes a featured image. It also includes an infographic within the post and a step-by-step tutorial graphic. This extends the life and reach of your existing content.
- Go Viral: The platform’s structure allows high-quality, useful content to be saved (“repinned”) by users. This exponentially increases its reach far beyond your immediate followers.
Conclusion

In conclusion, connecting your website to Pinterest is a strategic move that transcends simple social media sharing. It is an integration that taps into a powerful ecosystem of discovery. In this ecosystem, users actively look for ideas and solutions. The benefits are clear and multifaceted. They include driving a consistent stream of high-intent traffic and boosting SEO. Additionally, this strategy builds tangible brand authority and generates measurable sales and leads. By saving Pins directly from your website, you leverage a key tool.

Using Rich Pins offers another opportunity. Installing the Pinterest Tag is yet another advantage. This approach transforms Pinterest from a casual social platform into a central pillar of your digital marketing strategy. In a competitive online world, neglecting this visual discovery engine means missing opportunities. A highly motivated audience is ready to engage with your brand. They are eager to visit your website.
April 20, 2025